#SpreadJoyWithPanasonic Social Media Campaign

What’s your joy or happiness that you wish would last forever?
Join our campaign to win a fabulous prize!

Period: November 25 - Midday December 23, 2022

(Japan time)

Announcement of Winners: Scheduled at the end of January 2023

*Winners will be notified via DM

See Posts with #SpreadJoyWithPanasonic

Twitter & Instagram

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How to Participate & Prize

Hashtag : #SpreadJoyWithPanasonic

InstagramPost a photo or video

1Follow the official Panasonic account

2Apply by posting a photo or video to share about your joy that you wish would last forever. Don’t forget to add the #SpreadJoyWithPanasonic hashtag!
*Story posts are not eligible.

Prize

5winners

A special illustration depicting Naomi Osaka celebrating the winning image for 5 people. One of them will receive a special prize which Naomi Osaka will share and congratulate one on Instagram!

(*Naomi will share the Panasonic official account post which introduces the winning prize. )

Sample image

TwitterPost a photo or video

1Follow the official Panasonic account

2Apply by posting a photo or video to share about your joy that you wish would last forever. Don’t forget to add the #SpreadJoyWithPanasonic hashtag!

Prize

5winners

A special illustration depicting Naomi Osaka celebrating the winning image for 5 people. One of them will receive a special prize which Naomi Osaka will retweet and congratulate one on Twitter!

(*Naomi will share the Panasonic official account post which introduces the winning prize. )

Sample image

Post a dance video with the official song and AR effect

Film yourself dancing to the official theme song with the choreography made by Local Campione), and upload your dance with the hashtag #SpreadJoyWithPanasonic
*Singing and musical performances are also welcomed ♪

Details for how to shoot

1↓Go to "Hashtag Challenge Page"

2Tapto open the shooting screen.

3Official AR effects are already set.
Let’s shoot and share !

“Spread Joy with Panasonic” Prize

100winners

100 people's posts will appear in a special movie along with Naomi Osaka's footage!

The video will be published on Panasonic’s official channels such as “Channel Panasonic” on YouTube, social media accounts and websites.

About the Official Theme Song

What Does Happiness Mean For You?
The world is now experiencing an unprecedented situation, where daily school life or time with friends and families are forced into a change. In such an ever-changing world, how does the young generations envision their happiness?
After discussing such questions with middle/high school and university students throughout Japan, Panasonic wove their thoughts and words into lyrics. With this, the brand-new original song “Lodestar” was made to the tune of “When the Saints Go Marching In,” which features in the Panasonic TV commercials. Panasonic Group employees gathered to sing the song in the hope of spreading happiness.

Terms and Conditions

Please read the terms and conditions before posting/participating.

VOICES